President's Message

Kathi Loughran

President, West Rouge Community Association 

Kathi Loughran.jpg

I’m sure everyone can agree that it’s been a tough winter. Despite the changing governmental restrictions which have impacted on our lives, the dedication of our amazing community volunteers and our community spirit here in West Rouge have remained constant.


If you or a loved one has been struggling to maintain positive mental health, it’s okay to not be okay. The pandemic has caused profound changes to our daily lives and many people have experienced isolation, financial uncertainty, and other hardships. There are supports available. The City of Toronto has created a website to make it easier to locate mental health resources and supports. Refer to the website for more information at


The past year has been challenging for small businesses. Several of the small business owners in our community advertise in West Rouge Life magazine. We thank them profusely for their continued support in spite of the pandemic. The advertisements pay for the cost of this publication, which is one of the tools the West Rouge Community Association (WRCA) uses to keep the community informed. Please continue to do what you can to support local small businesses.


While the West Rouge Sports and Recreation Association has not been able to host in-person events, they have found creative ways to encourage community members to have some fun. Their initiatives have included photo contests, a family Halloween costume contest, and a tallest snowman contest. Hopefully in-person events will be able to resume later this year.


Members of WRCA’s Board of Directors have had ongoing conversations with Parks Canada, Friends of the Rouge National Urban Park, and residents regarding the proposed Rouge Beach Improvements Project. There are opposing views about Parks Canada’s plans to build a boardwalk that will connect social trails between Rouge Beach and Glen Rouge Campground.


Parks Canada has extended the public consultation period for the Rouge Beach Improvements Project until May 1, 2021. For more information on Parks Canada’s plans and to provide feedback, visit the Rouge National Urban Park website at


Joint advocacy efforts by WRCA, other local community groups, elected officials, and residents has resulted in the applications for the anaerobic digestion/biogas creation facility that was proposed for 633 Coronation Drive to be withdrawn by the proponent, Coronation Organics. This is an incredibly positive outcome for Southeast Scarborough and is a testament to the power of collaboration and activism.


The City of Toronto continues to move forward with plans to widen Port Union Road to four lanes. Councillor McKelvie shared that the next step in preparing for this important infrastructure upgrade involves the completion of utility locates. A public information session will be held this spring and construction timelines will be communicated at that time.


As the nicer weather approaches, the West Rouge Community Association will be focusing our efforts on our membership campaign for 2021. You will see lawn signs around the neighbourhood, and if provincial regulations allow, our volunteer street captains may be coming to your door to request that you purchase a $15 membership for your household.


Membership fees support WRCA’s objectives including advocacy and event sponsorship. The fees collected are invested directly in our community. You can purchase or renew your WRCA membership online via PayPal, or you can mail in or drop off a cheque. For more details, refer to our website at Thank you in advance for your support.